The global search for accessible, high-quality, and affordable healthcare is accelerating. For many in developed nations like the United States and Canada, domestic barriers push them to explore medical tourism. The worldwide medical tourism market was estimated to be USD 100 billion in 2024 and continues to grow at a rate of 25% annually. Understanding the forces behind this trend is vital both for prospective patients and for technology innovators like heva.
Why Patients Seek Healthcare Abroad: US & Canadian System Hurdles
The main drivers for medical tourism in North America originate from pain points inside each country's healthcare system. Learn more about our mission to address these challenges.
The High Cost of US Healthcare
- Employer-sponsored family plans averaged over $25,000 in 2024.
- High deductibles & out-of-pocket expenses.
- Risk of overwhelming medical debt even with insurance.
In 2023, 28% of American adults delayed or skipped care due to costs. For many procedures—from cosmetic surgery to dental implants—care abroad is not just cheaper, but financially lifesaving. Explore affordable treatment options available through our platform.
Canada's Healthcare Wait-Time Crisis
- Long waits for specialist consults & diagnostic imaging.
- Non-urgent surgeries can be postponed nearly a year.
- Median referral-to-treatment wait hit 30 weeks in 2024.
These delays carry physical, emotional, and economic costs, motivating Canadians to travel for faster treatment. Our platform connects patients with verified international healthcare providers who can provide timely care.
The Medical Tourist's Journey: Opportunities, Popular Procedures & Challenges
Top Elective Procedures Sought Abroad
- Cosmetic surgery (liposuction, breast augmentation)
- Dental treatments (implants, veneers, orthodontics)
- Bariatric surgery
- Fertility treatments
These procedures offer significant cost savings when performed abroad. Browse our comprehensive guides to learn more about specific treatments and destinations.
Common Challenges for International Patients
- Information & Trust – verifying clinic quality & surgeon credentials.
- Communication – language barriers & differing norms.
- Logistics – travel, accommodation, post-op care coordination.
- Payment transparency – hidden fees, currency issues, secure transactions.
Providers, too, face hurdles handling inquiries, administration, and cross-border trust-building. This is where technology platforms can make a significant difference.
AI-Powered Solutions for Seamless Medical Travel & Practice Management
Modern technology platforms are purpose-built to remove friction on both sides of the medical tourism equation, creating better outcomes for patients and providers alike.
Benefits for International Patients
- Verified Provider Information – curated, credential-checked profiles.
- Streamlined Communication – real-time AI chat in multiple languages.
- Transparent Processes – clear pricing, secure online payments, & step-by-step guidance.